Additional information on the upcoming Venus Optics Laowa AF FF 180mm f/4.5 CA-Dreamer Macro 1.5X lens

By PR admin | Published: September 12, 2025

Additional information on the upcoming Laowa AF FF 180mm f/4.5 CA-Dreamer Macro 1.5X lens by Venus Optics (see the latest updated roadmap):

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Posted in Laowa, Venus Optics| Tagged , | 85 Comments

The Ricoh GR IV camera is now shipping

By PR admin | Published: September 12, 2025


The new Ricoh GR IV camera starts shipping today – check availability at:

The new Ricoh GR IV camera starts shipping today

Here is a nice new strap for your new Ricoh GR IV camera

Ricoh GR IV camera accessories

The new Ricoh GF-2 flash is exclusively designed for the GR IV camera

Via PentaxRumors

Posted in Ricoh| Tagged | 7 Comments

Act fast: Fujifilm X100VI camera (black) is now in stock

By PR admin | Published: September 12, 2025



The black Fujifilm X100VI camera is now in stock at B&H Photo (sold out already). Act fast, they will sell out pretty quickly.

Check out also the latest Fujifilm X100VI camera accessories:

New: Fujifilm X100VI “Slim Skin” case by Akaralabs

Just announced: IDSworks grip for the new Fuji X100VI camera

Posted in Fuji| Tagged | 6 Comments

New AstrHori 18mm f/5.6 APS-C pancake shift lens for E/X/L/Z announced

By PR admin | Published: September 11, 2025


AstrHori has announced a new 18mm f/5.6 APS-C pancake shift lens for E/X/L/Z cameras, featuring an improved design (see the old version here) and priced at $119. You can order one on this page or at Peargear (AstrHori lenses are also sold at Amazon). Additional information on the new lens:

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Posted in AstrHori| Tagged | 18 Comments

What’s coming next from Viltrox?

By PR admin | Published: September 11, 2025

Here is an updated list of what is coming next from Viltrox:

  • Viltrox is also teasing a new adapter with AI autofocus support called Nexus Focus: “Where Al autofocus meets the art of cinema“. The new adapter will give manual-focus lenses autofocus capability and will support the native phase-detection AF, AI subject recognition, eye + face detection, and more.


Since Viltrox joined the L-Mount Alliance, here are the first two lenses that will be released for L-mount:

  • Viltrox Z3 TTL flash with a unique mech-inspired design.

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The latest patents from Canon, Fuji, and Tamron

By PR admin | Published: September 11, 2025


Here are the latest patents from Fujifilm, Tamron, and Canon:

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Posted in Canon, Fuji, Tamron| Tagged , | 8 Comments

What else is new?

By PR admin | Published: September 11, 2025


Here is what else is new:

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Fujifilm officially released their first large format GFX Eterna 55 cinema camera

By PR admin | Published: September 10, 2025


As previously reported, today Fujifilm officially released their first large format GFX Eterna 55 cinema camera:

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Posted in Fuji| Tagged , | 23 Comments

Fujifilm rumored to announce a new XC 13-33mm f/3.5-6.3 lens

By PR admin | Published: September 10, 2025


Fujifilm is rumored to release a new XC 13-33mm f/3.5-6.3 lens later this year (2025). The lens was on Fuji’s roadmap:


Fujifilm affordable wide zoom lens XC lineup:

  • Size 40-50mm
  • 60-70mm diameter
  • Weight 130-170g

List of lenses Fujifilm is considering / working on

This could be a potential replacement for the current XC 15-45mm f/3.5-5.6 OIS PZ version that was introduced back in 2018:

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Posted in Fuji| Tagged , , | 40 Comments

OM SYSTEM M.Zuiko Digital ED 50-200mm f/2.8 IS Pro lens officially announced

By PR admin | Published: September 10, 2025



The previously reported OM SYSTEM M.Zuiko Digital ED 50-200mm f/2.8 IS Pro lens is now officially announced. Offering a 100-400mm full-frame equivalent supertelephoto zoom range, this lens fills the gap in the current OM’s zoom lens range. It offers sharp images with a fast f/2.8 aperture across the entire focal range. Pair these with its 7 stops of 5-axis sync IS, and you have a super-versatile lens. Pre-orders are now open at:

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Posted in OM System| Tagged | 17 Comments